The most effective personalization approaches combine AI's analytical power with human judgment and creativity. While algorithms can identify patterns and make predictions, humans bring contextual ...

Interactive commerce is redefining how people shop online. Unlike traditional eCommerce, which is often limited to static product pages and one-way communication, interactive commerce creates dynamic, ...

Deep linking is the practice of creating direct links to in-app locations rather than taking users to a browser navigated webpage. This allows users to bypass the app's navigations and access the ...