Google Lighthouse audits are changing. Learn which tests are merging, disappearing, and how to prepare your SEO workflows ...

Google is launching multi-day conferences called Deep Dive, designed to enable in-depth workshops on SEO topics that matter.

Google's recently updated Search Quality Rater Guidelines may reflect Google's ranking priorities. Here's what publishers ...

Google AI Mode is now available to all US users without a waitlist, offers new visual cards, shopping integration, and more.

Focusing on user intent is more effective than search volume in keyword research. Read how to optimize for topics and build ...

WordPress announced that the Jubilee continues, in which previously blocked community members are having their accounts ...

After auditing hundreds of websites, the most frequent or significant problems are not complex technical SEO issues. Read on ...

The SEO Charity podcast recently discussed a different way to think about EEAT that focuses on activities that leads to external signals that Google may associate with the underlying concepts of EEAT ...

Google introduces new channel-level, search term, and asset reporting for Performance Max. The updates give advertisers ...

SEO legend Todd Friesen names seven fundamentals essential for winning in AI Search, saying there’s no need to overcomplicate ...

Slash unnecessary crawl activity and index bloat by upgrading your WordPress robots.txt file. Here’s what to include, exclude ...

Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research. BrightLocal ...