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See Almave’s work margaritas for Cinco de Mayo, Olivia Colman’s Warburtons campaign and Facebook’s Stagecoach activation.

At Possible, industry leaders shared strategies for reaching young consumers, tactics for getting influencer partnerships ...

The U.S. ad business lost jobs in April for the fifth month in a row. The overall economy added 177,000 jobs, a solid gain amid worries about tariffs, inflation and recession.

Search giant develops new tool to track mobile campaigns as data-sharing rules make it difficult for marketers.

VML U.K.’s lighthearted campaign comes amid rising costs for home repairs.

Aldi's social media team knocks it out of the park and Prada bucks category declines—plus, why it was a bad week for Crumbl, Target and McDonald's.

R/Ga's new tool helps brands navigate an increasingly complicated search environment thanks to AI tools such as ChatGPT, ...

The Met Gala is an opportunity for brands to build buzz, but only if they are careful and consider the event's theme.

List & Creativity Awards Gala.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.