The world of influencer marketing is riddled with examples of campaigns that missed the mark. Let’s dive into some of the ...

In order to stand out, brands are constantly competing for space in headlines, minds and conversations. Press releases and social media posts do well, but still only achieve limited results. PR stunts ...

“I just think it’s bizarre that anyone would think it’s a publicity stunt,” she said in her new Amazon Prime Video documentary, Molly-Mae: Behind it All. “I wish it was a publicity ...