Louis Vuitton and Formula 1 have formed an unexpected alliance, and some fans can’t seem to wrap their heads around it.

LVMH’s entry into Formula 1 as a Global Partner from 2025 has paved the way for Louis Vuitton to join the sport as an Official Partner. This partnership brings together two globally renowned brands, ...

Speaking about the partnership, Stefano Domenicali, Formula 1 president and CEO, said: "We're thrilled to welcome Louis Vuitton as a partner for our first event of 2025. This partnership is a union of ...

French luxury house Louis Vuitton has been named an official global partner of Formula 1, and the title partner of the ...

As Louis Vuitton is announced as official partner of Formula 1, the fashion industry’s motorsport moment hits full throttle ...

Moet & Chandon returns as Formula One's champagne provider after a 10-year deal with LVMH. After a hiatus, the brand will replace Ferrari Trento and sponsor the Belgian Grand Prix. The partnership ...

Moët & Chandon is headed back to the podium. The French bubbly brand will make its return as the official Champagne sponsor ...

As the 2025 season approaches, adidas has unveiled its debut Mercedes-AMG PETRONAS collection. This collection offers fans an ...

The French Champagne announces its triumphant return to the Formula 1 podium, with deep-rooted historical ties to motorsport.

Here are all the LVMH Formula 1 watches lining up on the grid this year, from the likes of Hublot, TAG Heuer and Zenith.