If all three retailers sell out, it's worth noting that the Lego Store restocked Optimus Prime, too, but you'll have to pay the full $180 MSRP. Lego officially lists Optimus Prime as "hard to find." ...

Optimus Prime looks better than ever in an upcoming set of statues that homage his various looks from throughout the Transformers franchise.

I love the care that's gone into the LEGO Transformers. And I love that you can now buy a robot Optimus Prime that'll auto-transform at your command. The £699 Robosen Elite Optimus Prime Robot ...