Online influencers are not governed by laws that regulate political content, and as such, can be leveraged to spread campaign ...

Metrics can be seen as the holy grail in content marketing. You’re constantly looking at the number of impressions, likes, ...

A bill that would tax digital advertising revenue on social media platforms has advanced in the California state legislature.

Heineken’s new global campaign calls time on excessive screen use, encouraging people to rediscover the joy of face-to-face ...