Giving a strong presentation can elevate your personal brand and position you as a thought leader in your industry.

The best B2B marketing and branding strategy is to position your company as the go-to authority in your space. This means ...

Consumer behaviour has long been a mystery for brands, marketers, and especially advertising agencies’ professionals; this is ...

But digital marketing changes fast, and not every strategy is worth your time or money. Some are outdated. Others were never effective to begin with. The good news is that the most impactful ...

Wrapping up Q4 earnings, we look at the numbers and key takeaways for the sales and marketing software stocks, including Sprout Social (NASDAQ:SPT) and its peers. The Internet and the exploding ...

German shipyard Lürssen has appointed Luca Raumland as director of sales and marketing. Raumland, who is departing his role as chief commercial officer at Greenline Yachts, has nearly 20 years of ...

AI-native solutions are transforming sales and marketing by enabling real-time,context-aware interactions that continuously learn and adapt. Traditional automation tools follow predefined rules ...

Showcase Pages can also help build brand awareness and credibility for your featured offering, ultimately driving leads and sales. As an experienced B2B marketer, you already know the basics of ...

This discussion took place on February 18th, 2025 at the SHN Sales and Marketing Conference. Senior Housing News: Hello everyone, and welcome to the Senior Living Marketing Futurecast: Navigating ...

and align with your marketing objectives. From choosing the right campaign objective to common best practices, you'll leave with actionable tips to get started with LinkedIn video ads today.

Hailey Grey, middle, recently attended a province-wide marketing and sales competition held in Calgary. Grey credits instructors Amber Farrer, left, and Dayna Felesky, right, for support leading ...