Paramark raised $6 million from Greylock for its generative AI tool to help marketing teams measure business value and ...

Initial jobless claims jumped by to 18,000 to 241,000 in the week ended April 26, the Labor Department said Thursday. That's the highest level since early October. The boost in claims came mainly from ...

The best B2B marketing and branding strategy is to position your company as the go-to authority in your space. This means ...

From in-housing to automation, its WAVES push forces marketers and creative shops to rethink their value in an AI-first ...

Keeping up with new marketing terminology is crucial for staying competitive in the industry. Using the right terms makes ...