Business development (BD) focuses on identifying and supporting opportunities that align with growth targets and strategic objectives, while communications tailor internal and external messaging to ...

EXCLUSIVE: With pressure mounting on CMOs to maximise the value of every channel, Golin’s global analytics lead argues that PR must stop proving its worth after campaigns end—and start using data to ...

The coalition provides free services to help brands rebuild and it's part of a growing wave of professionals pitching in to ...

Optimise your strategy, align your content ... Choose the right platform for your PR campaign. Different platforms have different content and audiences. For example, LinkedIn is a great platform for ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

For example ... regional differences,” and effective strategies in one MENA country may not necessarily be applicable in a neighboring state. “To truly establish your presence in the Arab world, your ...

The island’s economic and strategic ... is instead a PR effort to convince the Greenlanders to join the U.S. Trump aides have discussed possible advertising and social media campaigns to change ...

Even as some details of the plan remain ... is instead a PR effort to convince the Greenlanders to join the U.S. Trump aides have discussed possible advertising and social media campaigns to ...

She consistently goes the extra mile, securing high-end brand partnerships, crafting strong strategy plans ... ensuring every campaign is executed flawlessly with professionalism. Vani views PR as a ...

Kirsten Cozens has joined ED Public Relations as senior campaigns manager of the children’s division. She was previously publicity manager at Walker Books. Emma Draude, managing director of ED ...

Musk said at the time that he did it to get “attention” for Schimel’s campaign and that his giveaways would cost substantially less than a PR campaign. According to a new poll of registered ...

I got to work on my first PR campaign about six months later — a partnership with MARS chocolate and IBM — and I saw my name in print as a spokesperson for the first time and my first PR ...