Both have their place in a comprehensive PR strategy. For example, broadcast media tours ... The best digital PR campaigns don’t just go for quick wins. They use multiple tactics to increase ...

The more buzz you can create, the more your PR strategy is working ... verifiable findings that can be applied to your own PR campaign (like the most effective media channel for your particular ...

Elcin Kurtulus, associate director at Opinium runs through some of the top tips for PRs when developing a research brief with ...

People’s view on your brand helps you to create a strategy that ... platform for your PR campaign. Different platforms have different content and audiences. For example, LinkedIn is a great ...

To succeed in a PR campaign for a tech client, publicists must be strategic, and they must also be willing to ... is one of the best ways to foster credibility within the market. For example, startup ...

They drive brand trust and serve to educate others about the strategies that customers use to create results that matter. This content can fuel PR campaigns across social and other channels.

Emphasis is placed on public relations campaigns and the theory and practice of campaign planning. The fourth number of the course code shows the level of the course. For example, in course 219206, ...