Multi-hypnenate artist Manuel Mathieu is expanding his creative universe with an exclusive collection of niche fragrance with ...

Looking to build your niche fragrance collection? Here are 8 iconic masterpieces that every fragrance enthusiast should own.

Often icons of their days, these perfumes made feminist and political statements. They sparked new genres, fought the status ...

The launch is highlighted by a pop-up activation on the 10th floor in the Iconic Zone, showcasing the brand’s key fragrances.

Christian Provenzano who is renowned as the famous alchemist (wizard of scents) recently visited Nigeria. Having created not ...

Maison Crivelli is a luxury French niche perfume brand that was created by Thibaud Crivelli in 2018 and there are only 21 ...

When I was a teenager I was very interested in perfume, but I never understood why – I just was. I think the 40-something me ...

Demand for niche and prestige fragrance from Carolina Herrera, Jean Paul Gaultier and Byredo drove sales during Q1 2025 ...

Since its release, “The Apex” has taken the continent by storm — selling over 1,000 bottles every month, making it the best-selling niche fragrance in Africa. It’s more than just a ...