Shein and Temu, fast-fashion e-commerce platforms that ship merchandise from China, boosted their spending on digital ads in ...

Although weaker US consumer sentiment presents a near-term headwind, Booking's leading network of hotel properties and other services, continues to expand in developed and emerging markets, as well as ...

The chief marketing officer (CMO) role has expanded significantly due to digital technologies, data, and AI, increasing both ...

Chief marketing officers should be the natural successors to chief executive officers due to their deep understanding of ...

A new book explores why multi-level marketing schemes are still popular — and legal — even though so many people lose money ...

Last year, when Charlotte Tilbury became the first beauty company and female-founded brand to be an official sponsor of F1 ...

Armed with smartphones and entrepreneurial drive, four million Indians are turning content creation into full-blown careers.

Digital advertising platforms are in flux. From antitrust lawsuits to a (still) looming TikTok ban, how will tech platform ...

Many young people are plagued by pangs of economic self-doubt, telling friends or therapists that they can’t keep up with the ...

Alongside product recommendations, ChatGPT Search will also be available through on WhatsApp from now. The move takes the ...

World Health Organization (WHO) and United Nations Children’s Fund (UNICEF) warn parents against unethical baby milk ...

In the wake of the club’s historic third consecutive promotion, we’re celebrating the marketing genius that has transformed ...