First there were the Baby Boomers, then Generation X, followed by Y, Z and Alpha. Now, a new cohort has emerged in 2025: Generation Beta. This generation, expected to span from 2025 to 2040 ...

Colon and rectal cancer rates have risen sharply among generation X and millennials based on a new study. Here is one woman's story. For young people who have grown up in the shadow of the 9/11 ...

Generation X 1965 - 1980 Independence, skepticism towards authority, and adaptability. Millennials (Gen Y) 1981 - 1996 Technology-savvy, value experiences over possessions. Generation Z (Gen Z ...

TNS UK Automotive Study. TNS undertook research among a sample of 2168 people, split across Generation X and Generation Y. Fieldwork took place in June 2013. For this study we have defined Generation ...