With President Trump warning that his tariff policy may cause the price of toys to spike, a Barbie that cost $10.49 on April 16 is now selling at Target for $14.99.

Toy makers say toys are an important part of a child's growth and development, but President Trump insists children don't ...

Days after Trump defended his tariffs with comments about dolls, Mattel says they may have to raise prices in the U.S.

Life in plastic is not looking quite fantastic for Mattel fans after the toy brand announced on Monday that it would be ...

Parents might want to shift to digital avatars of toys as the tariff escalations lead to price hikes of Barbie dolls.

But despite those efforts, the company anticipates that some price hikes are unavoidable as it offsets the costs of global ...

CALIFORNIA - Watch out, Ken. LeBron James is moving into the Barbie universe as Mattel prepares to launch a new doll in the likeness of the National Basketball Association (NBA) great. James was c ...

The doll is also dressed in a black T-shirt with the phrase ‘We are family’ and a wristband which reads ‘I promise’. These phrases are references to his foundation’s core values. Senior VP of Barbie ...

Listen to Story LeBron James becomes Barbie's first 'Kenbassador' Special edition Ken doll celebrates LeBron's legacy Doll features personal touches, accessories, and taller stature NBA legend and ...

There’s no shortage of celebrities who have gotten the Barbie treatment, from Mariah Carey to David Bowie and so many more. But in a move that unites the worlds of basketball and doll collecting ...

Mattel has announced a Barbie Ken doll styled after NBA star LeBron James. Here’s everything we know about the drop, including when and where to get your hands on one. To celebrate the 45th ...