Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships.

When it comes to advertising, the goal is simple: create ads that grab attention, spark engagement, and drive sales. But how ...

Cable and digital are competing for second, with social media advertising projected to reach ... while tinkering with creative if it is not resonating as expected. Over 80% of social media ...

Follow along and we'll cover how to write killer social media campaigns from start to finish. You'll learn... Big ideas are the basis for much of creative marketing. Although much has been said about ...

This story was originally published on Social Media Today. To receive daily news ... It’s also adding effects within templates, enabling more creative capacity from these pre-made tools.

Does it seem like your social media feeds have more ads than updates from friends? It’s not your imagination, and worse, legitimate advertising can easily be confused with fake social media ads ...