Tap your CRM’s hidden insights. Cluster audiences, craft persona-driven ad copy, and optimize site content to boost paid ...

AI agents are gaining traction for one big reason: They deliver tangible results. When you automate repetitive tasks, surfac­e real-time insights, and improve customer interactions, businesses can ...

Pegasystems has long been considered a leader in BPM and a smaller player in CRM. Management sizes the market at $60 billion-$70 billion, which includes both CRM and BPM. We note that the Pega ...

When marketing, sales, and service align, real ROI follows. The challenge is to provide timely and relevant messages with ...

The global data and analytics software market reached $141.91 billion in 2024 and is expected to grow at a compound annual ...

Please note that your conversations will be recorded. I am trained on the MarTech.org archives, ask me anything! Ask me to help you with a planning problem. Ask me to help create or review a job ...

I've been building websites and marketing campaigns for small businesses since 2010. I also run two businesses of my own: Hired Gunn Writing & Consulting and the Weeknight Writers Group.

This is particularly evident when they interact with customer relationship management (CRM) systems. Traditional ... that drive your business. This content is provided by an external author ...

We recently published a list of 12 Best Enterprise Software Stocks to Buy Now. In this article, we are going to take a look at where Crowdstrike Holdings, Inc.