“I am completely bewildered by the HBO Max rebrand,” says Debbie Millman, a designer, brand consultant, and host of the ...

Landing a job isn’t just about a great resume; it’s about getting past the first hurdle: an Applicant Tracking System or ATS.

Apple is known for sleek, minimalist design, from its products to its branding. We've already recapped the Apple logo history ...

Brands like Kraft Heinz and McDonald's are scrambling to avoid anti-American sentiment abroad and skirt tariff-induced ...

The Burger King lawsuit is the latest false-advertising claim targeting fast-food chains.

Branding flops often stem from tunnel vision, not bad ideas. Nike’s recent ad flop shows how intent vs. perception can ...

WDSU started investigating and uncovered exclusive recordings, a lack of written plans for hurricane season and lawsuits, ...