In order to stand out, brands are constantly competing for space in headlines, minds and conversations. Press releases and social media posts do well, but still only achieve limited results. PR stunts ...

PUMA's PVMA campaign and YesMadam's email layoff stunt spark debate on controversial marketing, highlighting risks and potential backlash for brands.

Jake Paul has announced a date on his X which completely contradicts the rumors he verbally agreed to fight Canelo Alvarez on ...

DROPPING her fur coat on to the red carpet to reveal a completely sheer mesh dress, Bianca Censori’s flesh-flashing display ...

Rozlyn Khan, a stage 4 cancer survivor herself, accused Hina Khan of spreading misinformation and using her cancer treatment ...

The new Enron has been dismissed by many as a joke or a publicity stunt, but recent filings and a newly-revealed executive ...

Beauty is in the eye of the beholder. Eye-catching marketing stunts can divert attention from a lack of anything else to say, ...

For the seventh time overall and first since 2023, the UFC will return to Australia's largest city when UFC 312 arrives on ...

Isaac Hayes III is transforming creator equity with Fanbase, raising $18.5 million and hitting a $50 million valuation.

Sharelle Rosado shut down rumors her breakup with Chad Ochocinco Johnson is a stunt and thanked Taylor Swift for elevating ...