Lyft Silver is a new service that simplifies the app, brings live human support, and sets a comfort baseline for all the ...

Noting that older riders comprise just 5.4 percent of its total customer base, Lyft says it hopes to make its app-based ...

Lyft is rolling out a new service called Lyft Silver that's specifically designed to give aging and elderly people a way to ...

The simplified app layout is designed to lower barriers for people who aren't super tech savvy. It comes the same day as a ...

Rideshare companies are making their services easier for older adults to access. Lyft Silver is a new account type that, like ...

Launching May 5 with early access, Lyft’s new senior-focused feature offers a streamlined app, live support, and added peace of mind to help aging riders stay independent and connected.

Lyft is launching a new service called Lyft Silver, designed to provide a more simplified ride-hailing experience for older adults, in an effort to increase transportation access and reduce ...

Beginning May 5, the ride-hailing service will launch Lyft Silver, which will provide a more simplified product design meant to attract older users, including those who have given up driving due ...

A Lyft driver who was attacked by a passenger on Christmas Eve has found an unexpected blessing in the aftermath of the incident. Thanks to a good Samaritan, she now has a new car.

The man identified himself to the 911 operator and described the car he was driving, a silver Nissan Sentra, adding that he ...