The development of computers, smartphones, and social media over the past decade has changed marketing methods. We live in an era of transition from traditional television and newspapers to ...

Social media has evolved into a powerful tool for businesses, and leveraging its full potential requires more than just ...

but rather traditional media vs. social media, which was a huge concern for marketers before we knew what digital media could really do. You will not see many articles like this one these days. If you ...

Over the past few years, marketers have been hearing more about "programmatic media buys." So just what is programmatic buying, and should marketers trust the technology? An infographic by Choozle ...

According to Deloitte’s 19 th annual “Digital Media Trends” survey ... experiences that help foster deep engagement. As traditional advertising models are re-imagined, TV and streaming ...

Well-versed in social media advertising or search ... good to get a reminder on how most people understand advertising. That is to say; traditional channels show that a company has ‘made ...