This piece has been revised to incorporate supporting visuals. Tesla Inc. (NASDAQ:TSLA) has reportedly pivoted its marketing ...

The Cybertruck is beleaguered by quality control and performance problems, not to mention its association with Elon Musk.

Tesla has revamped the marketing of its Cybertruck, shifting from a high-tech image to promoting it as a practical, ...

The Tesla Cybertruck is in crisis. The automaker is still sitting on a ton of old inventory, which it is now heavily ...

Ahead of Tesla's earnings on Tuesday, Elon Musk is quietly rebranding the Cybertruck.

New data from Cox estimates that Tesla sold just 6,406 Cybertrucks in Q1. Now, sure, that's up from Q1 2024, however, it's a ...

Bedell was one of the first people in Novato to buy a Tesla Cybertruck, and the vehicle arrived in February 2024. Bedell bought his first Tesla, a Model S, in 2015 and continues to drive it to ...

Now, some Cybertruck owners are reporting that Tesla will not accept its own vehicle as a trade-in, according to electric vehicle website Electrek. From Electrek’s report: With Tesla having ...

Now, some Cybertruck owners are reporting that Tesla will not accept its own vehicle as a trade-in, according to electric vehicle website Electrek. From Electrek’s report: With Tesla having ...

Tesla pivots Cybertruck marketing to appeal to traditional pick-up truck drivers, facing declining sales and vandalism.

Tesla Inc. TSLA has reportedly pivoted its marketing for the Cybertruck as Elon Musk's EV giant rebrands the vehicle to showcase its utilitarian quotient. What Happened: Targeting a more ...