Procter & Gamble beat second-quarter sales estimates on Wednesday, as the Pantene shampoo maker's efforts to bring newer versions of its products to the market across various price tiers attracted more customers in the United States.

(Reuters) -Procter & Gamble beat second-quarter results estimates on Wednesday, driven by growing demand for its household items such as Pantene shampoos and Tide detergents as product innovations acr

Procter & Gamble on Wednesday reported quarterly earnings and revenue that beat analysts' expectations, thanks to growing demand for household staples like toilet paper and laundry products. Shares of the company rose 2.5% in premarket trading.

By Ananya Mariam Rajesh and Jessica DiNapoli (Reuters) -Procter & Gamble beat estimates for quarterly sales and profit on Wednesday, as its efforts to introduce new variants of its products such as Pantene shampoo and Tide detergent helped improve demand among price-conscious U.