Writing a strong closing brief is one of the ... in order to present their client’s case in the strongest and most persuasive light. Occasionally, an arbitrator has admitted that the closing ...

Now that we hopefully agree on the characteristics of a persuasive blog post, let's move on to writing them—more quickly and efficiently. Any time I'm looking to speed up a creation process, I look ...

ChatGPT may write smooth essays, but it can’t replicate the rhetorical craft of real students, at least not yet.

In the ever-evolving marketing landscape, where attention spans are short and competition is fierce, one element remains timeless: persuasion. From traditional billboards to TikTok ads ...

Founder Reni Roxas gives an inspirational parting talk to workshop participants at a past Women's Writing workshop in Tagaytay If you find yourself staring at a blank page, struggling to put your ...

The concept traces back to Ancient Greece, where Aristotle’s treatise “Rhetoric” established the three pillars of persuasion: ethos, logos, and pathos. While ethos establishes credibility ...

The art of letter writing is not dead. Rachel Syme, a New Yorker staff writer, learned that during the early days of the pandemic. Longing for human connection, she asked her followers on social ...

That’s why the discipline of writing a brand speech is so vital ... Learn the emotional architecture of persuasion. Many classic techniques are available for brand speechwriting.

For this special Talk at the Library, we are delighted to present a screening of the documentary Cha Guo 茶粿, followed by a conversation with the filmmakers, Daphné Mandel and Guy Bertrand. New York ...