The best B2B marketing and branding strategy is to position your company as the go-to authority in your space. This means ...

Opinion: Starbucks’ Brittany Johnson says in-house counsel often see building a personal brand as risky, but when done ...

“Understanding your unique value and living in a way that promotes it allows you to become known for the attributes that ...

In an age where perception often precedes reality, Dr. Uche Nworah, a respected communication strategist, media executive, and public affairs scholar, opens up on the critical role of image in shaping ...

Mary Palumbo, Cutco events specialist for Vector Marketing Corp., is retiring after 17 years of service. However, she will ...

Cynthia Johnson, a sought-after expert, discusses the importance for emerging adults to actively develop their personal ...

Before it became a consumer-facing media blitz, Joy’s IPL strategy was built to energise its distribution network. CMO ...

Company Recognized as a Top Innovator in Database Systems Helping Enterprises Simplify and Accelerate Data Modernization in the AI EraSAN FRANCISCO, April 23, 2025 (GLOBE NEWSWIRE) -- Tessell, the ...

Seasoned marketing and communications specialist Lisa Maynard-Atem has launched a new platform to support female founders and underrepresented entrepreneurs with personal branding. As the former ...

YOUR personal brand is your identity. This is how Boy Abunda opens the Prologue of the book, "Standing to Outstanding: A Framework for Meaningful Personal Branding," which I co-author with my daughter ...

"We all lean into our professional careers, and we all want to maximize the enjoyment of our leisure time and personal goals," said Ginger Taggart, vice president of brand management — global ...