In a saturated media landscape, the most compelling PR campaigns aren’t built on data points alone but on stories that ...

Optimise your strategy, align your content ... Choose the right platform for your PR campaign. Different platforms have different content and audiences. For example, LinkedIn is a great platform for ...

To succeed in a PR campaign for a tech client, publicists must be strategic, and they must also be willing to ... is one of the best ways to foster credibility within the market. For example, startup ...

SEO and PR are often seen as separate comms strategies but when used synergistically can help your campaign stand out among ...

In this compelling feature, the spotlight shines on how Nestlé Nigeria, the food and beverage giant is turning Public Relations into a strategic instrument for community empowerment and corporate ...

Course emphasizes public relations research, objectives, strategies, and campaign evaluation. Utilizes a service-learning approach wherein students adopt an organization to produce and present a ...