With a truly mind-boggling 128,000+ 5-star reviews, the Hero Cosmetics Mighty Patch pimple patches are holding steady at the ...

Prominent Pakistani celebrities, including those mentioned above, who were once central to high-value campaigns, now find ...

Gigi Hadid shoots a Maybelline commercial in New York City. The model was spotted in the middle of the street shooting her latest project with another model as they were directed by a film crew. Follo ...

I don't know about you, but when I think of the Met Gala, three words come to mind: excess, opulence, and luxury. It is, after all, fashion's biggest night, and the guest list includes the who's who ...

Rebecca Black flexed her comedic chops for e.l.f. Cosmetics' latest fun commercial. Here, she tells PEOPLE about working with ...

Now that moms are throwing off the chains of tradition concerning cosmetics, I’m giddy to imagine what other maternal ...

Meghan Markle has been killing it in the podcast game.It's insane to think the first episode of Confessions of a Female Founder debuted on April 8 and we've learned so much more about the former ...

Social media giant Meta Platforms is introducing Threads video ads, Reels trending placement and several other innovations ...

Erin Andrews shared her reaction to Bill Belichick attending girlfriend Jordon Hudson's Miss Maine USA beauty pageant despite a $40 livestream fee ...

Social media influencers and the impact of viral, user-generated TikTok trends, particularly in the beauty sphere, now rival – or even eclipse – ‘traditional’ forms of advertising. (It’s worth noting ...