Per the UA System requirement, Marketing & Communications must approve all marketing and advertising efforts via the Marketing Approval Form. This includes: media buys — print, TV, radio, billboard, ...

The following four steps to an agile culture are a guide for companies that are making the transition from traditional to agile marketing. "Your customer and process are important, but if you don't ...

Traditional marketing ... next step of that journey. To ensure your inbound marketing strategy is effective, you need to ...

A UGC campaign is the process of acquiring social media content ... landscape begins to shift to a more UGC-centric direction, what steps can you take to capitalize on this authentic marketing tactic?

9 steps to build your real estate marketing plan Now that you have a ... I manage the entire process so they can move closer to family and spend more time with their grandkids.

We've created a step-by-step guide to help businesses ... and tips to ensure successful campaigns. Social media marketing is ...

Per a requirement from the UA System, UAB’s Office of Marketing and Communications must approve all marketing and advertising efforts at UAB. This is because UAB MarComm is required to track every ...