However, vertical SaaS spent only 22% of its revenue on sales and marketing, compared to horizontal SaaS, which spent 41%.

If you worry that an email with a horizontal (left-to-right) scroll will confuse your subscribers, Dylan Boyd is prepared to disagree. Unless it tests well, he doesn't suggest using this type of ...

A seismic shift is happening in B2B e-commerce, and it's all about vertical marketplaces—platforms designed specifically for ...

“Estoy entusiasmado de unirme a Birth y participar en esta nueva vertical. El turismo es una ... que conecten con el público objetivo. Marketing y Comunicación: Diseño e implementación ...