In a study of heterosexual women, the researchers found that personal, idiosyncratic preferences based on a person’s everyday scent, captured on a T-shirt, predicted how much women liked their ...

At the top of my most-loved list is Hôtel Plaza Athénée’s signature warm amber scent, the complimentary vials of which both Bazaar beauty director Jenna Rosenstein and I took away after ...

Addressing the challenges of fragrance design, researchers have developed an AI model that can automate the creation of new fragrances based on user-defined scent descriptors. The model uses mass ...

Catch a whiff of this. Research from Cornell University has found that women could accurately determine if they would like someone based on their smell before even meeting them. “People take a ...

Beauty lovers are rushing to buy the 'scent of royalty' that they can currently snap up for £10. Penhaligon's is a luxury fragrance brand that's often known for coming with a premium price tag ...

The easiest way to embrace that? Through your fragrance. It’s not surprising that unisex scents are on the rise. But where to begin in this new, huge market? Forget packaging, marketing and colour.

With just one sniff, you might find yourself transported into the presence of a king. A new scent has been created to evoke the life and times of James VI and I as part of a major exhibition on ...

For that one, he'd enlisted the help of a drug-sniffing German Shepard to test whether or not various scent-killing products worked at destroying odor. To quickly summarize the results ...

This reviewer commented on how it can amplify your own natural scent, saying it “enhances the way I smell in a such a light delicate way!” Another reviewer is obsessed is what they call “the ...

The perfume is named after founder Francis Kurkdjian. His childhood nickname, Kurky, inspired the new scent. The luxe 2.4-ounce bottle is filled with perfume that smells woody and musky.

Women can sniff out if they're going to be friends with another woman - simply from their scent, suggests a new study. Two women meeting for the first time can judge within just four minutes ...