Amazon, Walmart, and OpenAI are the latest companies to take their logos in a bold direction—literally. “He just put it in ...

So there we have it, the Utah Mammoth logo wasn't stolen after all. But of course, accusations of design theft are ten a ...

Trucks from this manufacturer are iconic, and they bear an interesting insignia. Here's how to spell the name, and where it ...

The airport announced it is replacing the "S" logo after three decades for new branding that "reflects its role as the region ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a reference ...

In 1977, with dozens of fires set daily and tourism in freefall, New York hired an artist to save the city. His infamous ...

It is the show's logo. The Sopranos actually has a handgun in its title logo. It’s not just there to make things look cool. It has a story. And it might just say more about the show than we ever ...

The Milwaukee Public Museum will adopt a new name and logo when it opens the doors to its new museum in 2027. At that time, ...

Swingman is Nike baseball's version of the Jumpman logo and conveys Griffey's iconic swing, complete with his recognizable backward cap. Yes, it's two J's. Yes, it's also a W. And yes, it's also ...

Marvel Studios has always loved hiding secrets in plain sight, and Thunderbolts is no exception. Ever since the first teaser ...

An effective brand strategy creates clarity and unity within an organization, guiding internal perspectives that ultimately radiate outward.