Fashion retailer H&M is to use artificial intelligence (AI) to create digital "twins" of 30 models. It says it will use the ...

The apparel chain plans to use AI images digitally created from real people to showcase its clothes in an upcoming ad campaign. That cute top that looks so good in the H&M ad is a real piece of ...

The retailer is running mobile video ads within the Hulu Plus iPhone application. H&M has steadily used mobile advertising in the past for brand building and to incentivize consumers to come ...