H&M cannot win on price alone and must make its clothes more trendy and of higher-quality in the fiercely competitive ...

Shares of H&M dropped on Thursday after the world’s second-largest retailer missed sales forecasts in the fourth quarter.

Shopping secondhand or finding new ways to wear the clothes you already own are just a few paths to making sure your wardrobe ...

After learning about fast fashion and its impact on the environment, reformed shopaholic Lee So-yeon hasn’t bought clothes in ...

Other than hosting a clothing swap, Perry says there is always the option of reselling your clothes to prevent them from ...

H&M's CEO Daniel Erver emphasizes the need for trendier and higher-quality fashion to compete with brands like Zara and Shein ...

H&M, the Swedish fast-fashion retailer, reported weaker-than-expected sales for the fourth quarter, partly due to a late ...

A mum shared her anger after shopping for children's clothing recently and spotting a 'weird' item for children aged four and ...

H&M’s goal is “improving what makes the biggest difference for the customer and removing what doesn’t,” CEO Daniel Ervér said ...

H&M CEO Daniel Erver emphasizes the need to enhance quality and trendiness of their clothing to stay competitive in the fast-fashion market. The retailer is investing in marketing strategies ...