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The Utah NHL franchise finally has a permanent name, with the Mammoth identity and branding officially revealed.
The NHL team in Salt Lake City will be called the Utah Mammoth going forward, ending a protracted, year-long naming process ...
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Yardbarker on MSNMeet the Utah Mammoth: Inside the NHL’s fan-driven name and logo revealMore than 10,000 years ago, the Mammoth roamed Utah with a roar, tusks up as fierce defenders of their herd as these 14-foot ...
The mammoth head is visible as a secondary mark on the club's away jersey, which uses the diagonal "UTAH" as its primary ...
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