The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by ...

Movie directors love to create fictional brands that only exist in their own cinematic universes, like Quentin Tarantino’s Red Apple cigarettes, Kevin Smith’s Chewlies gum or Martin Scorsese’s Rolling ...

Max, Warner Bros. Discovery’s streamer, has introduced a rebranding effort that shifts its once sharp ... Read More ...

When Erica Cerulo and Claire Mazur launched the romantic fiction brand 831 Stories ... There is no shortage of brands that stick their logo on T-shirts and tote bags and put them up for sale ...

Duke University previously issued a statement saying Isaacs' character's storyline on 'The White Lotus' did "not reflect our ...

Since its debut, "The White Lotus" has quietly built a world that audiences don't just watch—they want to live in. So how did ...

The Seth Rogen show parodies brand films and nods to real-life successes ... getting promoted to be the head of the fictional Continental Studios. The catch? He only gets the job after promising ...

As Marvel continues to unveil big news and movie release dates, Tom Holland’s next Spider-Man film is the latest series to take center stage. On Monday, March 31, Marvel announced the next film in the ...

Lady Gaga's new Mayhem merch is ripping off a logo that Lost International has had trademarked since 2015, a new lawsuit claims.