Wednesday was the Super Bowl for the social media departments of all 32 NFL teams as they went deep into their creative bags ...

Hawaiian Tropic has teamed up with media personality Alix Earle on its first major ad campaign. The work, from BBH USA, sees the internet star in a playful Kama Sutra-inspired spot of ‘tan-tric ...

In today’s digital-first world, a strong online presence is essential for any business looking to grow and compete. Whether ...

Creative work demands exploration and uncertainty, but students today have been conditioned to expect fixed outcomes and ...

Banning teens from social media will not fix everything. Here’s why - ANALYSIS: Jasleen Chhabra, Vita Pilkington and Zac ...

Smaller companies with ageing North Sea assets were especially vulnerable to financial losses, researchers found.

The line between entertainment and advertising is increasingly blurred thanks to social media. People no longer just consume ...

Elon Musk's social media company X-formerly-Twitter sued several major advertising brands last year, accusing them of ...

The streaming service has announced plans to use generative AI to link interactive ads with appropriate shows on its ...

The streamer’s new format will let advertisers make spots that blend in with its shows and movies.

If you thought ad breaks during your favorite Netflix shows were annoying now, wait — they’re about to get a lot more ...

Walt Disney said on Tuesday its new streaming service would be named ESPN and cost $29.99 per month, as the media company aims to tap sports fans who have never subscribed to traditional television.