Sources say that the all-in cost for a Big Game commercial this year is $10 million to $12 million on the low end, and $20 million plus on the high end.

Catherine O'Hara, known for her iconic roles in Schitt's Creek and Beetlejuice, is entering the gritty world of HBO's The ...

The Super Bowl is more than a sporting event—it’s a cultural moment where brands battle it out for advertising glory. This ...

Michelob ULTRA, a superior light beer known for championing an active and social lifestyle, is making its return to the Super ...

It's marketing's biggest night! Outside of the actual game and the famed halftime show, many viewers tune into the Super Bowl ...

Catherine O'Hara Help Michelob Ultra With Super Bowl Kickoff The Super Bowl “is the only place where you can aggregate ...

Twenty-two years after a horse reunited with its trainer during a break in the Super Bowl action and took the top spot in the ...

USA TODAY, part of Gannett Co., Inc. , officially launched the 37th annual Ad Meter competition, the industry's leading opinion tool for gauging public sentiment about Super Bowl commercials. Since ...