PR, marketing, and advertising are often lumped together, but each plays a distinct role in growth. Here’s how ambitious ...

In the ever-evolving marketing landscape, where attention spans are short and competition is fierce, one element remains ...

Search Advertising reaffirms itself as one of the most profitable and prioritized pillars of digital marketing ...

The Collegiate Advertising Awards is a national program designed to honor excellence in marketing and advertising specific to the field of higher education. This year’s entries were judged on ...

Microsoft Advertising’s ecosystem, spanning LinkedIn, Outlook, Bing, Xbox, and more, empowers brands to deliver consistent, ...

University's PR team recognized for bold campaigns in print, digital and outdoor efforts by national marketing panel ...

Emails showed Google's aggressive push for its 'Power Pair' AI campaigm raised concerns about the company's disconnect with ...

When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...

Driven by advances in artificial intelligence (AI) and metaverse technologies, digital clones are transforming fast-fashion ...

The Burger King lawsuit is the latest false-advertising claim targeting fast-food chains.

After watching just five minutes of ads for foods high in sugar, salt, or saturated fats, children consumed an average of 130 ...