Tubi pitches a slate of new ad formats during its NewFronts presentation, plus an app experience to imitate social and an ...

Roku is shifting its sales strategy as the meaning of the upfront marketplace changes and marketers grapple with an ...

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Peacock's upcoming creator-produced comedy series, Thayers' hunt for a "chief mom officer" and more creator economy news.

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Ad Age partners with executive search firm Taligence for a monthly look at the biggest CMO hires and employment trends available to Ad Age All Access subscribers. The data tracks all titles with CMO ...

Advertisers, internet giants and ad tech companies are about to meet for the annual NewFronts digital ad sales conference, but at a time when brands shift marketing strategies on the fly to account ...

Rebranding GroupM to WPP Media is a step in the right direction for the holding company, according to sources.

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The new Fizz app allows hosts to split the bill with party guests.

The animal kingdom is very sensitive about labels, as e.l.f. Cosmetics has discovered of late. Unlock a selection of free stories, preferred subscription rates, and daily newsletters.

The social platform launched two short films demonstrating how TikTok is used for cinematic recommendations.