Therefore, companies that buy ad units targeting vertical search will provide their brand with more valuable customers who are close to making a purchase. The ability to determine consumer intent to ...

While Google Ads is older, Meta continues to innovate. It first entered the vertical video space by launching Stories as a direct competitor to Snapchat. Today, Meta is in a similar competition ...

Fox’s AVOD service positioned itself as purpose-built for streaming advertising and announced an expanded partnership with ...

Bourbon brand Jim Beam breaks new ground for whiskey marketers by engaging with millennials on Snapchat via 10-second vertical video ads that are being served to viewers of Stories for live events.

The ad makes use of vertical video, a format growing in popularity, to formally show the dangers of blind spots when driving. This video spot is meant to promote its vehicles? Blind Spot Information ...