In Japan, love for Kei trucks runs deeper and a show car at this year’s Tokyo Auto Salon gave the diminutive Kei car the respect it deserves. The build in question was displayed by Japan’s ...

Kei trucks are smaller than a Volkswagen Beetle ... The combination of size and utility are virtues in their home country, where both land and natural resources are scarce. Lately they have ...

Kei truck owners are banding together to advocate ... “We have a lot of small business owners who buy them for tree-trimming, pool service, that sort of thing. But we also have customers who ...

Kei trucks may look like toys compared with standard ... He said many of their customers are small-business owners, including pool service providers, tree trimmers and construction companies.

This kei truck was crafted to mimic the imposing Hino Ranger behemoths that dominate the Dakar Rally—just in a far smaller and more charming package. The student team started the project with a ...

Sticker prices of a kei, by contrast ... less-than–industrial volumes that most U.S. truck owners end up hauling around. And while the mini-utility vehicles can’t go from zero to 60 as ...

Tokyo, Kyoto, Osaka, and other locations were awash with tiny "kei" trucks, cars and vans. These cities have thin, weaving side roads that would never be able to handle most American SUVs and trucks.