Starbucks’ new boss is banking on ‘mug hugs’ to get customers to hang around longer
As Brian Niccol orchestrates the turnaround of Starbucks, one thing he wants to see is customers enjoying a "mug hug." Niccol ...
Orange County Register15d
Starbucks changes: Mugs, macchiato and a new vibe test Niccol’s big plan
When customers walk into Starbucks on Monday, the vibes will be different. At least, that’s the goal. Workers will ask guests if they want drinks for here or to go, offering ceramic mugs to those who ...
Utah Public Radio14d
See you latte: Starbucks plans to cut 30% of its menu
Starbucks is trying to fix falling sales by changing its vibe back to coffee-house roots. The new CEO says parts of the plan, ...
Hosted on MSN5mon
Fall comes to Utah Starbucks locations with the return of Pumpkin Spice Lattes
SALT LAKE CITY (ABC4) — You know fall is just around the corner when Starbucks reintroduces its seasonal fall menu and in Utah, that starts on Thursday, Aug. 22. That’s right, the fan-favorite ...