This piece has been revised to incorporate supporting visuals. Tesla Inc. (NASDAQ:TSLA) has reportedly pivoted its marketing ...

Tesla has revamped the marketing of its Cybertruck, shifting from a high-tech image to promoting it as a practical, ...

The Cybertruck is beleaguered by quality control and performance problems, not to mention its association with Elon Musk.

Take, for example, the hero image Tesla currently uses for the Cybertruck. It’s towing an Airstream trailer. That looks ...

The Cybertruck was supposed to be the future. When Tesla finally rolled it out in late 2023, it came with years of hype, a million-person waitlist, and a price tag pushing $120,000. Celebs like ...

Ahead of Tesla's earnings on Tuesday, Elon Musk is quietly rebranding the Cybertruck.

New data from Cox estimates that Tesla sold just 6,406 Cybertrucks in Q1. Now, sure, that's up from Q1 2024, however, it's a ...

Tesla has a new entry-level Cybertruck with longer range, and it’s the cheapest model yet at $69,990 before the federal ...

Rumors indicated that Tesla's upcoming affordable EVs will be stripped-down variants of existing models, and the Cybertruck ...

Tesla pivots Cybertruck marketing to appeal to traditional pick-up truck drivers, facing declining sales and vandalism.

Tesla Inc. TSLA has reportedly pivoted its marketing for the Cybertruck as Elon Musk's EV giant rebrands the vehicle to showcase its utilitarian quotient. What Happened: Targeting a more ...