Bud Light's former marketing vice president Alissa Heinerscheid, who was blamed for the fallout following the brand's brief partnership with trans activist Dylan Mulvaney, has a new role—at ...

Alissa Heinerscheid made the headlines for all the wrong reasons back in April 2023 when she opted to hire transgender ...

Dylan Mulvaney burst onto the scene as a TikTok star, but what made her most famous was controversy. The trans influencer and performer was targeted after appearing in a campaign for Bud Light in ...

It’s Bud Light all over again. In 2023, Bud Light tanked its brand by partnering with transgender influencer Dylan Mulvaney, alienating its core conservative base. Sales plunged as much as 30%.

The former Bud Light executive behind the company's ill-fated promotion with transgender influencer Dylan Mulvaney is now working for LIV Golf in a stunning turn of events. Alissa Heinerscheid ...

Alissa Heinerscheid was placed on leave by Anheuser-Busch and eventually left the company after her efforts to woke-ify Bud Light through a partnership with transgender influencer Dylan Mulvaney.

Dylan Mulvaney, a transgender influencer with more than 1.8 million Instagram followers, criticized Bud Light on Thursday for not publicly supporting her after her association with the beer brand ...

Dylan Mulvaney, who was at the center of the BudLight controversy in 2023, recently hinted that she might be moving out of ...

Brooks' comments follow Bud Light's social media campaign that featured Mulvaney, 26, who's notably documented her gender transition online. The partnership garnered transphobic backlash from ...

You can get in touch with Marni by emailing [email protected]. In 2023, Bud Light partnered with Mulvaney for a campaign, and the company gifted her personalized, not-for-sale cans of beer ...