In the realm of beauty, understanding your skin tone and undertones is the first step towards achieving a flawless makeup look. As beauty experts repeatedly emphasize, the right makeup colors can ...

But playing with color can do wonders to ... hues counteract the green undertones in medium and olive skin for a glowing complexion, says celebrity makeup artist Emily Gray, who has olive skin ...

Move over pink— purple blush is taking over. From creamy formulations to pretty powders, we round up the best purple blush ...

Creator @alieenor's explanations of medium, low, and high contrast ... By dictating what type of makeup suits different skin tones, critics argue that the theory also implicitly dictates what ...

Liquid blushes with dewy finishes and ethereal lightweight buildable formulas create a sheer sweep of beauty across your skin ...

Shade Match: "Ensure the concealer shade matches your skin tone ... to a makeup artist, from dark spots to blemishes and undereye circles. This cult-classic concealer delivers medium to buildable ...