Businesses on a tight marketing budget must find creative and cost-effective ways to generate leads without overspending. From leveraging content marketing and social media to using AI to automate ...

The survey in 2020 was conducted early in the year before lockdown-era budget cuts began, the firm said. “The new normal is that we just simply have less funding in marketing now,” said Ewan ...

2022 B2B Content Marketing Research: Benchmarks, Budgets, Trends from MarketingProfs About the report: The online survey from which the results of this report were generated was emailed to a sample of ...