A new nostalgia-coded lip jelly is making ... the tiny heart-shaped keychain attaches to purses and belt loops alike. Following food-related names, like cherry pop, berry jam, honey peach and ...

Tarte Cosmetics and Trü Frü have partnered to launch the Maracuja Cherry Crush Lip Collection and limited-edition Trü Frü Tarte Cherries. The cherry girl aesthetic trend is rising in popularity.

The adorable Squishmallow-themed keychain is just as loved as the formula itself — and makes this a perfect on-the-go lip gloss that you can just pop onto your keys. “Texture, scent ...