The UK's largest luxury car maker, Jaguar Land Rover (JLR), says it will invest £65m ($81m) to expand its bespoke paint services in response to growing demand from wealthy customers. The plan includes opening new paint facilities in Castle Bromwich, UK and Nitra, Slovakia.

The firm expects to more than double its bespoke paint operation through new sites in Castle Bromwich and Nitra.

Jaguar Land Rover has invested in a new paint system that will allow customers to choose from almost any colour they can think of

Wealthy clients will be able to match their car's palette with their private jet or yacht colours, added the company statement. View on euronews