Slingshot drivers got an unpleasant surprise on the opening day of Bike Week in Daytona Beach on Friday when they tried to ...

The Daytona Beach city government hopes to buy more property on Main Street to spur redevelopment. Main Street has revolved around Bike Week and Biketoberfest for decades. That could change in the ...

After decades of catering primarily to Bike Week crowds, Daytona Beach's Main Street is experiencing a resurgence with new businesses and city initiatives. New restaurants, bars, and entertainment ...

City officials met Monday with representatives and engineers from analytics firm Placer.ai to sort out differing attendance estimates for Bike Week.

A rider videos the scene on Main Street during the closing weekend of Bike Week 2025 in Daytona Beach. Reports of attendance declines at the event have sparked concern among members of the Halifax ...

Read full article: Another competency hearing set in Daytona Beach double-fatal stabbing case ...

The number of visitors to Main Street declined by 24%, based on data from analytics firm Placer.ai, but the city estimates a far less severe decline.

DAYTONA BEACH ... for customers to get to Main Street businesses for one year. When the road opened back up after the early 1990s street project, Bike Week-related businesses became dominant.