Fashion and beauty products can also benefit from the ‘mystery.’ More retailers outside the toy business should adopt blind ...

For those who might be new to the concept, blind boxes are essentially mystery packages that contain a random item from a ...

Still, they are generous spenders on small toys that offer them emotional and social value. The blind box economy is based on the sale of products in packaging that hides the item’s appearance ...

From browsing the store to unboxing the figurine, every step of the blind box experience makes shoppers want more, says writer Karen Tee.

A “blind box” is a mystery box ... RM2,000 to purchase mystery boxes containing popular toys such as Labubu, CryBaby, Nommi, Skullpanda and Liila’s Lucky Cat. “The first figure I bought ...

Blind box toys, where the buyer does not know what is inside ... featuring collectible cups in mystery packaging. The promotion generated significant buzz, with customers enthusiastically sharing ...